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In an unexpected move that has stirred excitement among smartphone buyers across India, the price of the Apple iPhone 15 has plunged to as low as ₹36,490 during the ongoing Cromtastic December Sale at leading electronics retailer Croma. This significant markdown for one of the most sought-after premium smartphones has triggered strong interest from customers looking to score a flagship device at an unusually affordable price just in time for the festive season.
The discount comes as part of Croma’s year-end festive sale, where the retailer has paired cashback offers, bank discounts, and exchange benefits to bring the iPhone 15’s effective price down dramatically. This makes it one of the most compelling deals available in the smartphone market right now, especially for Apple fans who typically see limited price drops on flagship models.
How the Pricing Deal Works
The headline price of ₹36,490 is not a simple flat discount but is achieved through a combination of offers. Shoppers are required to combine exchange bonuses, bank or wallet cashback deals, and additional promotional incentives provided exclusively during the Cromtastic sale window. When all eligible benefits are applied during checkout, the total savings bring the cost of the iPhone 15 down to this attractive price bracket.
This strategy effectively allows customers to trade in their older smartphones, apply partner bank benefits, and leverage platform promotions, resulting in savings that far exceed standard retail price reductions.
What Buyers Need to Know Before Purchasing
To unlock the maximum discount, buyers are advised to:
- Use Croma’s exchange facility by trading in an eligible older smartphone
- Apply bank or wallet offers available during the sale
- Complete purchase within the sale timeframe, as pricing deals are limited and subject to stock availability
These combined benefits make the iPhone 15 far more accessible to a wider audience, especially those who were previously hesitant about the phone’s original price tag.
Why This Discount Matters for Apple Fans
Historically, Apple products, particularly newly released or recent-generation iPhone models, have maintained strong price points with limited discounts. The iPhone 15 entering the sub-₹40,000 price bracket even temporarily marks a rare opportunity for buyers in India.
The lowered effective price could attract not only loyal Apple consumers but also buyers who were on the fence due to budget constraints. With its powerful A-series chip, refined camera system, and premium ecosystem support, the iPhone 15 has been touted as a well-rounded device; now, the sale pricing makes it far more attainable for a broader segment of the market.
Market Implications and Buyer Response
Retail sales analysts suggest that steep holiday discounts like this one can significantly boost year-end smartphone sales, especially as consumers seek gift options or personal upgrades ahead of the New Year. Apple’s brand strength means that even older generation models remain in high demand, but aggressive price cuts at major retail partners like Croma can amplify sales momentum.
Early feedback from shoppers indicates brisk interest in the offer, with many users sharing screenshots of discounted prices and cart summaries on social media platforms, highlighting the frenzy around the sale.
Tips to Maximise Your Savings
If you plan to take advantage of this deal, experts recommend the following:
- Check the eligibility of your current phone for exchange value before visiting the store or adding it online.
- Verify which banks or wallets are offering the best cashback.
- Make sure to complete the transaction during the Cromtastic sale period, as prices are likely to revert once the sale window closes or stock runs out.
With limited quantities and high demand expected throughout the December festive period, acting fast can be crucial to securing this steep discount on a flagship Apple device.
