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As the year draws to a close, India’s top streaming platforms are pulling out all the stops to keep audiences glued to their screens. From gripping thrillers and emotional dramas to big-ticket films and global series, OTT platforms have lined up a blockbuster slate of new releases between December 24 and December 31, making the final week of 2025 a binge-watcher’s paradise.
Netflix is leading the charge with a mix of fresh originals and highly anticipated international titles, catering to fans of crime, drama, romance and action. The platform is betting big on content that blends strong storytelling with star power, ensuring there’s something for every kind of viewer from late-night binge lovers to family audiences looking for holiday entertainment.
Amazon Prime Video is also stepping into the spotlight with new films and web series that promise high drama and engaging narratives. Known for its strong lineup of original Indian content, the platform is focusing on character-driven stories and edge-of-the-seat thrillers that are expected to dominate watchlists through the New Year weekend.
JioHotstar is targeting mass appeal with a combination of popular franchise content, fresh originals and globally loved shows. With its wide reach across urban and rural audiences, the platform’s year-end releases are designed to attract viewers looking for entertainment that blends scale, emotion and familiarity.
ZEE5, meanwhile, is closing the year with a content slate that leans into socially relevant storytelling, intense dramas and regional favourites. The platform continues to strengthen its position by offering stories rooted in real emotions while also catering to niche audiences with bold themes.
Industry insiders say the aggressive year-end release strategy reflects the growing competition in India’s OTT space, where platforms are racing to capture maximum viewership during the holiday season. With audiences spending more time indoors and looking for on-demand entertainment, the final week of December has become a crucial battleground for digital platforms.
Viewers can expect a blend of Hindi, regional and international content, spanning genres like crime thrillers, romance, comedy, action and documentaries. Many of these releases are expected to carry strong word-of-mouth buzz, potentially setting the tone for what will trend in early 2026.
As streaming continues to redefine entertainment consumption in India, this packed OTT schedule signals one thing clearly the year may be ending, but the binge never does.
